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After the user left the site and eventually returns at a later time or date, the banner continues in the order where it was left, but only when using the same browser and computer, tablet or smartphone as used on their previous visit. Or if the site visitor paused the animation via the STOP button below the banner, the animation will remain paused on revisiting the site and will not switch over to the next banner automatically unless or until the user clicks NEXT or AUTO again.
The NEXT and BACK buttons allow site visitors to click through advertised offers to easier find what they have seen before and may be looking for again.
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This is more user-friendly than typical banner rotation systems that do not allow users to affect their display in any way. Giving site visitors more interactive control can also make them more open to advertised offers.
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