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The type of vanilla grown on Madagascar and in most other locations is ''Vanilla planifolia'', also known as Madagascar Bourbon Vanilla. About 8070% of the world's real vanilla comes from Madagascar. However, an estimated 95% of all vanilla products contains artificial vanilla. According to a 2019 analysis by [https://www.xploremr.com/report/3658/vanilla-bean-market XploreMR] artificial vanilla is experiencing a drop in demand due to the increasing unpopularity of these products, and the growing trend of using natural flavouring. The best quality Bourbon Vanilla, also called Black Vanilla, is produced primarily around [[Antalaha]], [[Sambava]], [[Vohemar]] and [[Andapa]] in the northwest of Madagascar.